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Now you need to understand what causes 404 errors. What You Need to Know About Your Site’s 404 Errors When it finds a page returning a 200 OK status with all the attributes of a page that should return a 404 code, it slaps a soft 404 error on it and notifies the site owner in Google Search Console. Here’s the thing: Google is pretty good at identifying these false pages. As a result, crawlers waste time trying to crawl and rank the URL. This tells Google and other search engines there’s a page at that URL. While you’ll have probably come across a hard 404 request when browsing a website at some point, you’re unlikely to see a soft 404 error unless you get notified by Google Search Console.Ī soft 404 happens when a non-existent page on your site displays a “not found” message to users but returns a 200 OK status to search engines.
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There are actually two types of 404 errors you need to watch out for. It means the page the viewer is trying to reach can’t be found on the server. These responses are grouped into five categories:Ī 404 error (also known as an HTTP 404 or 404 code) is a very specific type of client error. Whenever a page loads in a browser, it has a response status code in the HTTP header that usually isn’t visible to viewers. What Is a 404 Error?Ī 404 error is a code that indicates a requested page cannot be found.
STATUS 404 NOT FOUND HOW TO
In this post, I’ll cover everything you need to know about 404s, why they are bad for business, how to find them, and how to fix them. That means finding and fixing 404 errors needs to be a priority. 404 errors can seriously harm your brand and negatively impact your SEO by making it harder for search engines to crawl your site. It doesn’t matter if they mistyped the URL or the page no longer exists. Do you know what sucks when browsing a website?